Deutscher Lichtdesign-Preis 2021

The world-famous company with the three iconic stripes has opened a huge and striking new building that forms part of its corporate headquarters, “World of Sports”, in the city of Herzogenaurach in southern Germany. The building, named HALFTIME, totals 15,500 m². In addition to a canteen for all HQ employees, the building contains meeting rooms, a conference center and a showroom where the company’s high-profile brand ambassadors, such as world-famous footballers and tennis players, can stop by to see the latest new designs, collections and ideas. The flexible and multi-functional architectural design makes it possible to transform and modify the building for varying purposes. To accommodate the many internal and public functions, HALFTIME is designed as a versatile multi-purpose building that brings as many of the company’s activities and functions as possible together under one roof. The huge rhomboid roof covers the entire building like an enormous carpet, bringing staff, visitors and brand ambassadors together in the same building and thus enabling more and wider contacts.



Team:
Client: adidas Group

Competition team: Cobe (Lead consultant), CLMAP, Knippers Helbig, Transsolar (all sub-consultants), COBE Berlin (special advisor)

Planning team: ARGE Cobe & CLMAP (general planner), Knippers Helbig, Fact, Bartenbach, Soda, PMI, HMP (all sub-consultants)

Awards: ICONIC Award 2015 - Visionary Architecture